Own The Future
Watches are entering financial maturity, and the systems behind each transaction now matter more than the transactions themselves. Liquidity is reorganizing around intelligence, not instinct. The future will reward those who build into this reality before everyone else realizes it’s here
The 39% Swiss Watch Tariff
I called the top in 2022. Today I’m outlining a different kind of pressure. The 39 percent tariff is a policy event, not a shift in demand, and navigating it requires discipline.
This Is the Beginning
Why the watch world needs new infrastructure — and what I’m building to make it happen.
